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Gun Makers Unveil Pink Gear for Breast Cancer Awareness

October is Breast Cancer Awareness Month, and many companies go out of their way to raise money for research and families affected by the disease during this time. This includes gun makers.

According to the American Cancer Society, 1 in 8 women get breast cancer. It also affects 1 in 1,000 men. So, as you can see, it’s a worthy cause that even gun companies try to get involved with.

There are a variety of guns and gear that go towards this important event that you can support by purchasing these products. Here are some of the best ones we’ve found this year for Breast Cancer Awareness Month. 

Smith & Wesson

Smith & Wesson makes a couple of guns in pink. The Smith & Wesson M&P9 JG, a great pistol with a polymer frame, black stainless steel barrel, and a pink grip is one of them. The slide of the gun is engraved with the well-known pink ribbon symbol for breast cancer. Part of the proceeds of this gun go towards the Susan G. Komen for the Cure organization each quarter. Smith & Wesson donates all year long, not just for October, which is a great reason to support them. 

There is also the exceptional M&P15-22 Pink Platinum rifle, which is quite a looker. It’s coated in a pink and black camo pattern with all the bells and whistles you would expect from a semi-automatic weapon of this caliber. It’s a truly stunning and stylish piece of equipment. 


Brownell’s makes a line of pink carrying cases for rifles, shotguns, and pistols. They call it their “Shoot Like a Girl” line, but anyone can obviously go for this case if they aren’t afraid of a little bit of pink. They are solid, soft-bodied cases made of Cordura nylon and have a black trim. For each case sold, the company will donate 10 percent of the profits to the American Cancer Society. This would be a great present for any women in your life who love hunting and shooting sports. 


The Focus KT2G Evolution Holder is a hot pink holster that is made of high density plastic. It’s lightweight, will fit guns that are .22, .32, or .38, and won’t snag on clothing. Fobus is known for making concealed carry holsters that are comfortable and customizable. 

XS Sights

XS Sights makes a pink version of its DXT2 Big Dot Tritium Night Sight as part of their “Aim for Hope” program. The proceeds from this night sight go towards the National Breast Cancer Foundation. The company is owned by mostly women, so they go out of their way to help during this month and beyond. 

So get out there and demonstrate your support for Breast Cancer Awareness Month by showcasing guns and gear in pink. It’s for a great cause that will help millions of women and men with the disease around the world.

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